Oreo

 

Oreo "Double Lait”

It is probably one of the best advertisements of Oreo, aside from being known as creating an inspiring campaign, according to what I’ve read it is a one of straightforward print advertisement of oreo that is created by the ESA St. Luc Tournai school in Belgium.

The print advertisement can easily get the attention of the audience even though it is just a plain advertisement, but once you able to see it, you can easily get the message they are trying to implement. It is just plain but catchy advertisement of the oreo, as you can see in the picture, the advertisement only contain a glass of milk with a two pieces of cookies which is located in above and lower of the glass with a blue background on it. As what I’ve said the print advertisement has a unique style that able to show their message in a simple way.

The print advertisement, based on my opinion, offer their beloved customer a newly and improved milk cookie, majority of the people will definitely agree with me that the oreo is one of the most milk favorite cookie of all time. In this, it shows that the oreo added the amount of milk flavor in their cookie similar to their offering which is the double stuff oreo. The oreo probably did this in order to arouses the interest of the audience to try the newly and improve oreo cookies.

There are lot of competitors that the oreo must consider especially nowadays that there are lot of milk cookies in the market. But despite of this, the oreo still maintain their position as the most favorite milk cookie ever even though it is quite expensive compared to the others. Maybe you will ask how I can be so sure that it is the most favorite, and I just simply say that it is because up until now I will and definitely choose oreo cookie as my cookie-milk glass buddy.

The target audiences probably are those people who love to eat a milk cookies, for them to satisfy their wants.